01 Mar 2015

TV campaign

A billboard format advertisement with numerous runs has been chosen to guarantee a singular position for the brand and privileged visibility, to stand out from the myriad of traditional TV commercials.

In fact, the campaign envisions sponsorship by Canale 5 shows in the primetime slot with double runs, at the start and end of the programs, and in simulcast on the most important free digital channels.

Ernestomeda will also be present in the early morning time slot on Canale 5 during the news, and in simulcast with Tgcom24, with an ad hoc module focusing on the Icon kitchen with its high-tech details.

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